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Essential SEO Package

Essential SEO Package

Stop Guessing. Start Knowing What to Fix.

You know your website isn't performing as well as it should. Maybe traffic has plateaued, or you're barely appearing in search results while competitors seem to be everywhere. But every SEO tool gives you different advice, and you've no idea what actually matters for your specific situation.

This package digs deep into your website - technical issues, content gaps, keyword opportunities - with a prioritised action plan you can follow step by step.

This works best for:

  • Small to Medium-sized business owners who want their website properly reviewed by someone who'll explain things without the jargon
  • Marketers with limited SEO experience who need direction rather than more confusing advice
$1,439.10 NZD
$1,599.00 NZD $1,439.10 NZD
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Why Businesses Choose This Package

  • Answers, not more questions: Understand what's holding your site back, not just what automated tools flag
  • Priority, not overwhelm: Know what to fix first, second, third
  • Independence: Walk away with a complete action plan - no pressure to sign up for anything else
  • Jargon-free: Every finding explained so you can make informed decisions
  • Real expertise: Strategic thinking from someone who's optimised hundreds of websites, not AI-generated reports

Meet Your Consultant

I'm Michaela - an SEO consultant based in Christchurch. I've optimised websites for businesses across New Zealand, Australia, the UK, and the US, covering everything from local trades to international software companies, e-commerce stores to professional services.

I'm known for explaining things clearly - you'll finish this process understanding what's wrong and why it matters, not just handed a report full of jargon.

Learn more about my background

"We engaged Michaela to conduct an SEO audit and provide us with recommendations for improvement across our website. Michaela is great at providing technical services, explaining technical terms and concepts and following up with proactive suggestions for ongoing improvement. Highly recommend."

- Pamela White, Brand & Engagement Manager, Inovo

This SEO Package Includes

  • Website Audit

    A full technical crawl of your site - not just the headlines, but every issue itemised, investigated, and explained. You'll get a complete action list of what needs fixing and why it matters.

  • Content Audit

    A thorough evaluation of your existing content: text length & quality, keyword targeting, duplication issues, and whether your pages meet the trust signals search engines look for (E-E-A-T). Again, with an itemised action list.

  • Keyword Research

    Strategic research for your business type plus one key product or service category. Not just a list of keywords, but insight into what your customers are actually searching for and where the realistic opportunities are.

  • Prioritised Action Plan

    Everything pulled together into a clear, categorised action plan. High-priority items first, then work your way through. No guessing about what matters most.

How It Works

  1. We Talk First (30 minutes)
    Before anything else, we'll have a proper conversation about your business goals, who you're trying to reach, and what challenges you're facing. This happens within 5 business days of booking.
  2. I Do the Deep Work (up to 20 business days)
    This is where the real investigation happens. Full crawls, content analysis, keyword research, competitor comparisons. No automated reports - real experience and critical thinking applied to your specific situation.
  3. We Go Through It Together (60 minutes)
    I'll walk you through everything I found, explain why each issue matters, and answer all your questions. You'll understand what needs doing and in what order.

  • What You'll Receive

    • Findings Presentation: A complete walkthrough of everything discovered, with explanations and strategic recommendations
    • Itemised Action Plan: Every action categorised and prioritised, so you know where to start
    • The Confidence to Move Forward: Whether you implement it yourself, brief a developer, or decide you want ongoing support

  • What You'll Need to Provide

    Your time for the two calls (around 2 hours total), plus:

    • Access to Google Analytics and Google Search Console
    • CMS access is helpful but not essential
    • Honest answers about your business goals, customers, and challenges

"We engaged Altitude Search to conduct a comprehensive SEO audit on our website and we couldn't be happier with the decision. The audit provided invaluable insights not just into our website's SEO strategy, but into our business as a whole. Communication throughout was exceptionally clear. She walked us through the audit findings on a call, patiently answered all our questions, and made what could have been overwhelming information feel accessible and manageable. The level of detail and thought in the recommendations exceeded our expectations, and we're excited to implement them."

- Isaac Farrow, Co-Founder, What IF Web

What Happens After?

The audit and action plan are yours to keep. You can:

  • Implement it yourself using the prioritised action list
  • Brief your developer or team with specific tasks
  • Book consulting time if you need help with specific items
  • Arrange training if you want to learn how to do it yourself
  • Engage ongoing support if you'd rather have someone handle it for you

Our Guarantee

  • No retainer, no obligation - the audit is yours to keep
  • Fully tailored to your business goals, customers, and website
  • No outsourcing, no automated or AI nonsense
  • Fully insured with public liability and cyber cover

Frequently Asked Questions

When will I receive my action plan?

Allow 6-8 weeks from booking to final walkthrough. This includes our initial conversation, the audit work itself, and our follow-up call. Real critical thinking, research, and experience goes into every audit - no AI shortcuts, no outsourcing, just genuine expertise applied to your situation.

How is this different from the free health check?

The free health check gives you a high-level overview - top findings in each area. This package goes deeper: full crawls, itemised issues, complete content evaluation, strategic keyword research, and a prioritised action plan you can work through systematically.

What if I need help implementing the recommendations?

The audit shows you what to do. If you want help doing it, I offer consulting, training workshops, or ongoing specialist support. But there's no obligation - plenty of clients take the action plan and run with it themselves.

Am I locked into anything?

No. The audit is yours to keep, with no retainer required and no pressure to buy further services.

Is this right for my website?

This package works best for small to medium websites that haven't had much SEO attention yet. If you've already had SEO work done, have a very large website (100+ pages), or need keyword research across multiple product or service categories, you'll probably need a more comprehensive package. Get in touch and we can figure out what suits.

What's not included?

This package focuses on your website itself - what's on-site. It doesn't cover:

  • Off-site SEO: Backlink audits, brand mentions, reputation management, or link-building strategy
  • Local SEO: Google Business Profile optimisation or local citation audits
  • Advanced technical: Server-level issues, complex migration planning, or multi-site architecture
  • Competitor deep-dive: In-depth competitor analysis beyond basic comparisons
  • Content strategy: Planning for new content (the audit evaluates existing pages only)
  • UX/Accessibility: Full user experience or accessibility audits

These are available in more comprehensive packages - get in touch if you're not sure what you need.

What access do you need?

Access to Google Analytics and Google Search Console. CMS access is helpful but not essential. Your data is protected - fully insured with public liability and cyber cover.

Can you audit a website that's not live yet?

Yes - this package works for staging sites needing a pre-launch audit too.

What happens if you don't find much wrong?

If your website is in better shape than expected, this package might not be the right fit. In that case, I'd recommend a different package designed for strategic growth rather than foundational fixes. We'd figure that out in our initial conversation before any work begins.

How do I pay?

We accept credit card, Shop Pay, and PayPal for instant payment at checkout. If you'd prefer to be invoiced or pay by bank transfer, that's available too - just select your option when you check out.

The Cost of Not Knowing

Right now, you might have crawling issues preventing search engines from even finding your pages. Indexation problems keeping you out of results entirely. Content that doesn't match what your customers are searching for. This package shows you what's wrong and how to fix it.